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November Art & Design Auction Closed (#24963518)

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Lot # K248

1964 Coca-Cola Wooden Bottle Crate — Yellow & Red, 24-Cell Carrier View Watchlist >

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Lot # K248
System ID # 25009157

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Description

1964 Coca-Cola Wooden Bottle Crate — Yellow & Red, 24-Cell Carrier

1964 Coca-Cola wooden bottle crate, featuring vivid red “Drink Coca-Cola in Bottles” stenciling over its original bright yellow paint. Crafted from solid wood with 24 bottle dividers and metal corner reinforcements, this sturdy mid-century carrier bears a clear interior “19 64” factory date stamp, verifying its production year.

The year 1964 marked a powerful turning point in American life — a nation still mourning President John F. Kennedy, yet stepping into a new era of optimism and modernity. It was the year of The Beatles’ U.S. debut, the New York World’s Fair, and the final circulation of U.S. silver coins before the end of the silver standard. In that shifting world, Coca-Cola remained a steady symbol of togetherness, comfort, and home — a simple, joyful constant in changing times.

This crate evokes that nostalgia beautifully: roadside diners, family picnics, jukebox melodies, and the cool clink of glass bottles on summer days. More than a container, it’s a slice of 1960s Americana, linking a moment when craftsmanship still mattered and optimism was bottled by the dozen.

Condition:

Good vintage condition overall, showing age-appropriate wear, fading, and oxidation consistent with use. Minor wood chipping and darkening along interior dividers; metal fittings exhibit light rust and patina. Bright paint and clear lettering remain visible, with a distinct 1964 date stamp intact. Structurally solid and display-ready.

Dimensions:

Approx. 11 x 18.5 x 4 inches (height x width x depth).
Campbell’s soup can shown for scale.

 

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